Top 5 Personalization Apps Performance in Africa Q3 2023

In the third quarter of 2023, the top 5 personalization apps in Africa showed varied performance trends across downloads, revenue, and active users. Here’s a detailed look at how each app fared:

Facer Watch Faces from Facer Studios experienced fluctuating weekly revenue, peaking at around $596 in the week of September 18. Downloads saw a significant increase mid-quarter, reaching 1.8K in the week of July 24. Throughout the quarter, active users showed a general upward trend, starting from 2.2K in late June and ending at 2.2K in late September.

AmongLock: AmongUs Lock Screen by ZipoApps saw a decline in weekly revenue, from $148 in late June to $46 by the end of September. Downloads also decreased, from 1.1K in early July to just 30 by the end of the quarter. Active users followed a similar downward trend, dropping from 3.3K in early July to 1.4K in late September.

Zedge™ Wallpapers & Ringtones maintained steady weekly revenue, with a notable peak at $403 in the last week of September. Downloads remained strong, peaking at 32.1K in the week of July 31. The app also sustained a high number of active users, averaging around 333K throughout the quarter.

Letter Fonts - Stylish Text by TarrySoft showed a gradual increase in revenue, reaching $128 in the final week of September. Downloads peaked at 13.5K in the week of August 21. However, active users saw a decline from a high of 18.1K in mid-August to 11.1K by the end of September.

Edge Lighting - Borderlight, another app from ZipoApps, displayed variable revenue with a peak of $129 in late June and another peak of $85 in late September. Downloads were highest in the week of August 28, reaching 16.4K. Active users also showed significant fluctuations, peaking at 35.4K in mid-August before dropping to 25.3K by the end of September.

These insights are based on data from Sensor Tower. For more detailed information and further analysis, visit Sensor Tower.